services · Ads management

Ads management that brings customers, not just likes

Ads management is the monthly handling of your paid advertising on Facebook, Instagram, TikTok and Google: we set the strategy around your goal (sales, WhatsApp messages or leads), create and test the ads, retarget people who already visited you and send clear reports every month. The fee doesn't include your ad spend.

From
$450.000 COP / mo
Platforms
Meta, TikTok and Google
Reports
Monthly
Commitment
Month to month

What's included

  • 01

    Goal-based strategy

    Sales, WhatsApp messages, leads or store visits: each goal uses different campaigns.

  • 02

    Audiences and targeting

    We decide who sees your ads by location, interests and behavior, plus lookalikes of your customers.

  • 03

    Remarketing

    We show your ads again to people who visited your site, viewed a product or messaged you but didn't buy.

  • 04

    Ads and A/B tests

    Copy and creatives for each stage, testing versions to keep the ones that sell.

  • 05

    Pixel and tracking

    We set up the Meta pixel, conversions and Google Analytics so you know which ad brings each sale.

  • 06

    Optimization and reports

    Weekly adjustments and a simple monthly report: what you spent, how many customers came and what each one cost.

Best for

  • Businesses with a website or store that want more sales
  • Brands running ads themselves without results
  • Product or service launches
  • Companies that sell over WhatsApp

How we run your ads every month

  1. Assessment: we review your business, website, ad accounts and past spend.
  2. Strategy: we pick the goal, platforms, suggested budget and audiences.
  3. Launch: we build the campaigns, ads and remarketing, with the pixel ready to measure.
  4. Optimization: we review weekly and move budget to what works.
  5. Monthly report: results in plain words and the plan for next month.
Which campaign we use for each goal.
Your goalCampaign typeWhere
Get WhatsApp messagesMessages campaignFacebook and Instagram
Build awareness with videoReach and traffic with short videosTikTok and Instagram Reels
Sell in your online storeSales with catalog and remarketingMeta and Google
Get leadsForms or landing pageMeta and Google
Be found when people searchSearchGoogle Ads

The service fee doesn't include ad spend, which you pay directly to Meta, TikTok or Google with your card. That way you always see where every dollar goes.

No page to send the ads to yet? A landing page from $450.000 COP converts much better than sending ads to a social profile.

How we work

  1. 1Discovery
  2. 2Design
  3. 3Development
  4. 4Quality and speed
  5. 5Launch

Frequently asked questions

How much does ads management cost?

At K&T Code monthly ads management starts at 200 USD a month outside Colombia (450,000 COP in Colombia), shown in your currency. Ad spend is separate and paid directly to Meta, TikTok or Google.

How much should I spend on ads?

It depends on your goal and market. We suggest a budget in the assessment and adjust it with the first weeks' results.

What is remarketing?

Showing your ads again to people who already visited your site, viewed a product or messaged you, so they come back and buy.

Is there a long-term contract?

No. It's month to month. We recommend at least 3 months to optimize with real data.

Related guides

Shall we talk about your project?

Tell us what you need and we'll reply the same business day with a custom proposal.

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